Garment 3D Visualization
Digital Fashion
FASHION DESIGN/3D
Leveraged CLO3D to develop hyper-accurate digital replicas of avant-garde fashion pieces, emphasizing precision in material behavior (e.g., reflective vinyl, silk draping) and structural integrity. Translated conceptual designs into photorealistic 3D narratives for commercial and editorial use.
MATERIAL INNOVATION LIBRARY
Built a proprietary digital fabric library with 100+ material presets, including printed patterns, technical textiles, and sustainable alternatives. Simulated light interaction across textures to achieve runway-ready visual fidelity in virtual environments.
SUSTAINABLE DIGITAL SAMPLING
Reduced physical sampling waste by 70% through optimized digital workflows. Streamlined pattern-making and garment construction processes in CLO3D, ensuring design accuracy while minimizing resource consumption.
LIGHTING & RENDERING EXCELLENCE
Implemented Redshift and Blender to craft cinematic lighting setups, enhancing the interplay of shadows and highlights on complex fabrics. Rendered dynamic animations for e-commerce and AR try-on campaigns.
Event Promo Series
“Wednesdays”
TYPOGRAPHY/3D
Orchestrated dynamic 3D promotional content for SPARK Club KL's signature 'Wednesdays' event series, revolutionizing nightlife visualization through sophisticated typographic design and atmospheric storytelling. Utilizing Cinema 4D and Redshift, engineered an innovative blend of dimensional typography and environmental design, where letterforms transcended traditional constraints to become architectural elements within the space.
SIGNATURE VISUAL TARGETING SYSTEM Developed a signature visual language where typography morphed between liquid chrome and crystalline states, incorporating advanced shader networks and custom deformers to create kinetic text animations. Each piece featured meticulously crafted 3D letterforms that interacted with light and shadow, utilizing displacement mapping and boolean operations to achieve precise bevels and dynamic extrusions. The typographic elements seamlessly integrated with fractured glass simulations and emissive materials, creating a harmonious balance between readability and artistic expression.
LIGHTING & ATMOSPHERIC DESIGN
Engineered complex lighting scenarios that enhanced typographic legibility while maintaining the club's atmospheric essence, incorporating volumetric fog, dynamic neon glows, and laser effects. Utilized advanced techniques such as subsurface scattering and reflection mapping on both typography and crystalline structures to achieve a premium aesthetic. Typography was strategically animated in 3D space using custom rigging systems, allowing for dramatic reveals and dynamic camera movements that emphasized event information while maintaining visual impact.
REAL-TIME PRODUCTION PIPELINE
Implemented an efficient production pipeline that enabled rapid iteration of weekly content while preserving high-end production values, resulting in increased social media engagement and consistent brand recognition across all promotional materials.
Product 3D Visualization
PRODUCT DESIGN/3D
SUSTAINABLE AESTHETIC DEVELOPMENT Curated color palettes and dynamic compositions inspired by natural elements, creating refined environments that mirrored KLAY ORGANIC’s commitment to sustainability. Integrated subtle animations to showcase product functionality in energy-efficient contexts.
MATERIAL INNOVATION
Collaborated with R&D teams to translate biodegradable packaging concepts into visual narratives. Rendered tactile surfaces (e.g., organic paper fibers, plant-based coatings) with technical accuracy to educate consumers on material sustainability.
OMNICHANNEL CAMPAIGN INTEGRATION Produced versatile 3D assets for digital platforms, including interactive product displays and social media animations. Ensured visual consistency across e-commerce, in-store signage, and eco-conscious marketing campaigns.
Environment Design + 3D Visualization
ENVIRONMENT DESIGN/3D
EVENT BOOTH VISUALIZATION
Led the end-to-end design of FAIRMONDE™’s exhibition booths, balancing bold geometric forms with tactile material finishes. Incorporated motion-activated lighting and animated product displays using Cinema4D and Redshift, enhancing visitor engagement at high-profile industry events.
NARRATIVE-DRIVEN SPACES
Translated the brand’s “FARMONDE” typographic motif (a deliberate stylistic play on duality) into environmental storytelling. Designed surreal, dreamlike backdrops for social media campaigns, blending 3D-rendered clothing mockups with abstract landscapes to amplify brand mystique.
TECHNICAL PREVISION & COLLABORATION
Partnered with vendors to ensure 3D concepts were technically feasible for physical production. Delivered detailed material specifications, lighting studies, and scale-accurate blueprints, bridging digital creativity with real-world execution.
Product Design + 3D Visualization
PRODUCT DESIGN/3D
Engineered a premium Dupont golf bag for Fairmonde’s PGA activation, blending avant-garde minimalism with functional ergonomics. The design featured sharp, angular contours, polished metallic hardware, and a carbon fiber base, accented with embossed Fairmonde typography for subtle brand storytelling.
3D ANIMATION & HYPERREAL VISUALIZATION
Produced a cinematic 3D animation for the Gabbygolfgirl hoodie, showcasing its design through dynamic movement. The hoodie “comes to life” in mid-air, unfolding to reveal intricate fabric textures like heat-pressed knit patterns and gradient dye effects, rendered in hyperreal detail using Redshift.
NARRATIVE-DRIVEN PRODUCT STORYTELLING
Infused Fairmonde’s “FARMONDE” typographic duality into both products: the bag’s embossed logo doubled as a functional strap anchor, while the hoodie’s collaborative logo morphed subtly in the animation, reflecting Gabbygolfgirl’s dynamic persona.
TECHNICAL PRECISION & COLLABORATION
For the Dupont bag, delivered photorealistic 3D models with exact material specifications (weight, stitch density, hardware finishes), ensuring digital prototypes aligned with physical production requirements.
3D Visualization
ENVIRONMENT DESIGN/3D
Engineered modular storefront layouts adaptable to seasonal campaigns, product launches, or brand refreshes. Focused on spatial storytelling to guide customer journeys and highlight key collections.
MATERIAL-DRIVEN REALISM
Integrated a proprietary digital fabric library (100+ materials) to simulate textures like marble flooring, brushed metal fixtures, and translucent window displays, ensuring tactile authenticity in virtual environments.
LUXURY LIGHTING SYSTEMS
Designed cinematic lighting schemes inspired by high-end retail spaces—utilizing volumetric spotlights, ambient glow, and accent lighting to evoke exclusivity and draw attention to featured products.
SUSTAINABLE DIGITAL RETAIL SOLUTIONS
Reduced physical prototyping by 70% through virtual storefront iterations, enabling brands to test layouts, signage, and merchandising strategies without material waste. Developed eco-conscious workflows by replacing traditional photo shoots with 3D-rendered window displays and in-store visuals, maintaining premium quality while lowering carbon footprints.
INTERACTIVE & IMMERSIVE ELEMENTS AR-ENABLED DISPLAYS
Created animated window displays and signage compatible with AR platforms, allowing customers to visualize products in their own space directly from the storefront interface. Seasonal Flexibility: Engineered easily customizable templates for holidays or sales events, including dynamic lighting adjustments, interchangeable decor, and promotional overlays.
BRAND-CENTRIC EXECUTION
Collaborated with luxury fashion and F&B clients to translate brand identities into cohesive 3D environments—from minimalist Scandinavian-inspired boutiques to opulent, texture-rich spaces for haute couture. Balanced artistic innovation with usability, ensuring storefronts load efficiently on e-commerce platforms while retaining visual impact across devices.
3D Visualization
FASHION DESIGN/3D
Engineered sophisticated material systems that seamlessly blend translucent fabrics, metallic finishes, and atmospheric effects to create compelling visual narratives. Implemented advanced lighting setups inspired by high-end fashion photography, incorporating rim lighting, volumetric scattering, and subtle color theory to enhance form and texture. The project showcases the potential of digital visualization to reduce the environmental impact of traditional fashion photography while maintaining premium aesthetic standards.
Each portrait serves as a study in digital material behavior and light interaction, informing techniques directly applicable to fashion accessory visualization. The series demonstrates mastery of creating mood and atmosphere through digital means, essential skills for presenting luxury products in the digital space. This experimental approach to 3D visualization resulted in a versatile toolkit of rendering techniques that balance artistic expression with commercial viability.